The Evaluation

Evaluation Guidance:

• Question One

 In what ways does your media product use, develop or challenge forms and conventions of real media products?

What are the conventions (key ingredients) of music magazines?  What does the front cover have to include?  What is a typical contents page?  How have you included these conventions in your own magazine?  Have you done anything differently? How have you pushed the boundaries of this form? For this section you must try and use as much media / magazine vocabulary as possible: connotations, masthead, coverlines, central image, puffs, pugs, serif, sans serif, brand identity, house style, mode of address…etc.

• Question Two

       How does your media product represent particular social groups?

Which social groups have you represented e.g. teenagers / students, males / females? How have you represented them? Have you represented them in a stereotypical way? Or have you tried to produce challenging, alternative representations? Discuss the images you have used, the language you have used, the ratio of text to pictures etc. It is always useful to say why you have made these decisions – essentially how these representations have been used to appeal to the target audience and sell the magazine.

• Question Three 

What kind of media institution might distribute your media product and why?

Is the magazine going to be produced in house by Ludlow College? If it is then who might produce it?

• Question Four

       Who would be the audience for your media product?

Age? Gender?  General profile of your audience?  Refer back to the audience handout I gave you and add as much detail as possible.

• Question Five

     How did you attract/address your audience?

What did you include in your magazine to make it attractive to your target audience?  Spend some time discussing the front cover – remember this is the hook that makes people buy it (70% of people buy their mags on the spur of the moment) Think also about mode of address – how does your magazine “talk” to the audience.  Why would someone want to buy your magazine?

•  Question Six

      What have you learnt about technologies from the process of constructing this product?

Which technologies have you used (Blogger, InDesign, Photoshop, Photobooth, digital camera,)  and what have you learnt from using them. How have they enabled you to produce good work. Try to use really specific examples from all stages of your project: research and planning / production

Some good evaluations from last year: 

http://amysasmediablog1.blogspot.co.uk/2012/10/student-magazine-evaluation.html

http://alicegodding.blogspot.co.uk/2012/10/the-evaluation.html

http://cfrazer00.blogspot.co.uk/2012/10/evaluation-of-my-preliminary-task.html