Work this week

You should have posted the following on your blog:

1. Introduction to coursework task

2. Introduction to preliminary task and action plan

3. Generic conventions of student / college magazines

4. Analysis of student magazine

5. Initial ideas post

·         Name / connotations of names…..

·         Content

·         House style

·         Mode of address

·         Images / pictures

·         Price

Remember you must consider these elements in terms of audience.

E.G.

What are you going to call your new magazine?

How are you going to attract the audience and create a brand identity through the name of the magazine?

What are the connotations of the name?

6. Audience research

 WHAT DO THE TARGET AUDIENCE – STUDENTS AT LUDLOW COLLEGE, WANT FROM THE NEW MAGAZINE?

You need to devise some open ended questions to find out what the target audience thinks about your initial ideas.

E.G.

Which name do you like the most and why?

What connotations do you feeling the colour scheme /palette has?

Focus groups 4-6 people

Open ended questions

In advance, decide how you are going to record the responses, e.g. film, take notes…it’s up to you!

7. Experimentation with fonts / colours.

8. Mock up of front cover and content page.